When Matt Van Horn of Digg (the world’s largest social news website) decided he wanted a pair of Digg inspired custom sneakers there was only 1 artist who came to mind, Sole Brother. Sole Brother, who also happens to be a Digg user, was thrilled when Matt Van Horn and the Digg teamed reached out to him for the Digg Air Force One project, which involved a total of 6 customs in the end. 5 for the Digg staff and 1 for Sole Brother himself.
The Air Force 1’s start off with a Digg inspired colorway including white, blue, green and yellow which wrap up into a simple yet eye catching design on the heel. The real eye catcher though comes to life at night or when entering a dark room. Sole Brother covered the mid-panel and toe box in a glow-in-the-dark ‘Digg’ pattern which glows blue. Matt, Kevin Rose (the founder of Digg), and CEO Jay Adelson were all loving the Digg Nike Air Force One custom sneakers and Kevin and Jay personally signed the pair belonging to Sole Brother.
Follow the jump to check out more detailed pictures and shots of the Digg founder and CEO signing the sneakers.