Jordan Brand Officially Unveils The Jordan Fly Wade

With the sneakers falling into the hands of resellers and photos of them surfacing the net, Jordan Brand decides to officially unveil the Jordan Fly Wade.

The Jordan Fly Wade is Dwyane Wade’s first signature shoe with Jordan Brand since joining the brand in 2009. At just 13 ounces, the Jordan Fly Wade is the lightest basketball shoe Jordan has ever produced. With the use of lightweight materials and efficient construction, the sneakers give Wade just what he needs to keep an edge over his opponents and cater to his high-flying style of play. Designed by Jordan Creative Director Mark Smith and Senior Footwear Designer Tom Luedecke, the sneakers also combine a Nike Zoom unit in the forefoot with a Max Air unit in the heel, and feature D-Wade’s Agent D3 logo on the tongue, a nod to his single-minded mission of capturing another title.

Designed to help Dwyane perform at the highest level late in the season, expect him to wear the Fly Wade during the playoffs this year. You’ll be able to cop these on May 5 when the Pimento/White-Black and Black/Varsity Red-Dark Grey colorways drop. The Radiant Green and Orion Blue colorways will hit shelves in June. Jordan Brand will also give you the option of creating your own Fly Wade colorway by making NIKEiD customization available on May 29.

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