In conjunction with the Polo, the supermini subcompact car from Volkswagen, Hing Yueng developed a limited edition sneaker called the Polo 444 to release alongside the new 2010 Polo. The shoe, which is said to be named after the cars length in measurement, features a silhouette inspired by the sleek shape of the new VDub Polo with detailing taking cues from the interior of the car. According to the Polo 444 website and the press release provided the sneakers are limited to 50 pairs total and will only be made available through select Volkswagen dealerships within Europe. If you happen to be one of your European readers located in Amsterdam they’ll be an official unveiling of the shoes which you’ll be able to attend this coming Friday, March 19th, at Jefferson Hotel in Amsterdam.
I know some of yall may have seen sneakers provided by car companys on this site but Cadillaic been had made sneakers I used to have them back 2000 or 1999 they were affodable and I was broke ass shit so what some car companys doing now is not new.
Car companies have great experience on the streamlines … they adapt this knowledge to their shoe designs
Check this out for a deeper look into the design story with renderings and sketches:
http://blog.middlecott.com/2010/03/23/2010-vw-polo-444-project.aspx