On September 11th, 2009 Jay-Z and company put on the ‘Answer The Call’ benefit concert at Madison Square Garden in New York. When Jay-Z walked out onto the stage for the night he was seen wearing a pair of high-top sneakers which a huge strap across the ankle. Then he showed up on the Jay Leno show last night with Kanye and Rhinna wearing the same sneakers. After this many folks started speculating on what exactly the sneakers were, whether they were a new model part of his Rocawear footwear collection or something from a company which has yet to hit the mainstream.
Thanks to some comments on Twitter we have learned that Jay-Z was rocking a pair of sneakers from Radii Footwear, more specifically a design known at the 420 Top, one of five models Radii produces at the moment. Hov hasnt been the only artist or celebrity to rock Radii sneaker though, i guess just due to the fact he has gotten so much TV coverage lately the sneakers have really caught the eyes of viewers in the past few days. Artists such as the Black Eyed Peas, Flo Ride and Travis from Gym Class Heroes have also been seen rocking Radii Footwear.
If their collaboration with IM King back in July didnt give them enough exposer to the consumers having a hugely followed hip hop icon like Jay-Z wearing the sneakers is defiantly bound to give them a nice little bump into the limelight. For more information regarding Radii Footwear and the styles offered check out their website here and to check out more photos the 420 Tops colorways follow the jump.